Roman Valentine’s Day

A common misconception of ED is that it’s just a physical issue. But for men and their partners actually dealing with the condition, its effects can be felt beyond the bedroom.

For Valentine’s Day 2021, in partnership with relationship experts, we created a social-first campaign to help couples rebuild not just their physical intimacy, but their emotional intimacy, as well—and ignite that initial spark.

In collaboration with relationship experts, we created digital “Intimacy Cards”: a series of questions and prompts to help couples boost their intimacy.

Organic Social

Influencer Content

Email & Landing Page

Role: Creative development, copywriting

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Lysol: A Moment Worth Celebrating

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P&G: We See Equal